Life is Actually a Dress Rehearsal
You're becoming who you repeatedly rehearse.
How capable people stop repeating the familiar and rehearse what's next. Not when they feel ready. Before.
Your people don't need more information. They need a different rehearsal.
They've had the training, read the books and set the goals. The gap is between knowing and doing — and the biggest risk isn't always underperformance. It's capable people becoming exceptionally good at repeating what already exists.
That's not a knowledge problem. It's a rehearsal problem.
Long before the moment that matters, elite performers rehearse. Athletes do it. Musicians do it. Surgeons do it. And whether we realise it or not, so do we.
Drawing on neuroscience, human performance and her own journey from a childhood shaped by poverty and struggle to scientist, senior leader and entrepreneur, Simone explores a provocative idea: what if who we become is shaped, in part, by what we repeatedly rehearse? The beliefs we reinforce. The behaviours we repeat. The responses that become automatic. Some propel us forward. Others quietly keep us repeating what we already know.
Through stories, neuroscience and an experiential three-part framework, Simone challenges audiences to notice what's shaping them, imagine beyond the familiar, and rehearse what comes next.
Your audience finishes the sentences they've been running on autopilot — and meets the seven-year-old who's been driving their decisions.
Wonder about it. Give it shape. Put yourself in it. Simone takes the room from a back fence in the eighties to a city of 16,000 voices.
Everyone rehearses one real moment from the week ahead, then leaves with a simple way to take it into life, learn and go again.
Not when they feel ready. Before.
Mindset isn't soft.
It's neurology.
A PhD in neuroscience, translated into plain language a mixed room recognises and applies — no jargon, no hype.
Notice, Imagine, Rehearse gives people something to do the next working day — not a feeling that fades by Friday.
Simone rehearsed her own way out of struggle. She tells it straight — which gives people permission to be honest with themselves.
Led Geelong's Our Future process with 16,000+ voices, a 550-person division, and board and chair roles. She knows the pressure your audience is under.
“WOW! It had everything. I laughed, I cried… and most importantly walked out of the session with an incredible sense of clarity and tangible action items.”
“The way Simone structures everything, she shows the impact you can expect, the outcome you can enjoy, then gives you the tools to go out and do it… This is where the power is.”
A professional engagement — not just time on stage.
Add-on: give every attendee a copy of Simone's book, Ultimate Brain Hacks.
Ultimate Brain Hacks
Drawn from Simone's book: why we do what we do, and the practical brain science that changes it. Built for business and professional audiences who want brain science they can use straight away. Delivered at Business Blueprint International Conference.
Extend the impact: pair either talk with a follow-up workshop, or leadership coaching through A Fresh Approach.
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Three steps. No guesswork.
Your event, audience, format and the shift you want people to make.
A short pre-event briefing to tailor examples to your industry, theme and program.
One specific action, already practised in the room — and a way to go again.
Let's talk about your event.
Tell Simone what you're planning. Don't have every detail yet? Send what you have — "still planning" is fine.